Identifying and Developing Leverage
Please enjoy this two minute free preview of this course.
Title
Identifying and Developing Leverage
Length
11:22
Description
We’re still talking about the “five Ps” … proper preparation prevents poor performance. In a negotiation, everyone wants to use power over the other party. It’s not about power because negotiating isn’t a battle. It’s about recognizing and developing leverage in a negotiation. This program explains eight sources for leverage and six rules for how to use them. It also teaches the importance of trading 1s for 10s whenever possible. Understanding leverage is a critical factor in successful negotiating.
